2025
BRAND DESIGN & ART DIRECTION
LAHNUR
BRAND DESIGN

PREMISE
In close collaboration with Lahnpaper, a manufacturer of exclusive specialty papers, a new brand was created that focuses on the exceptional quality of the material. Through a bespoke brand identity the paper should be experienced as an authentic and sustainable product. The designs emphasize the connection to nature and the craftsmanship behind every single sheet. The exclusivity of Lahnur paper is emphasized through clear, minimalist design elements that give the material room to unfold while respectfully reflecting the valuable nature and history of the product.
IN COLLABORATION WITH
CRU Brand Consultancy
CLIENT
Lahnpaper
CONTRIBUTION
Brand Identity
Brand Strategy
Web Design
Packaging
Art Direction
Collateral








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2023 — MANAGEMENT PARTNER GMBH
2024 — SCIENCE & STARTUPS
2023
BRAND REFRESH & DIGITAL STRATEGY
MONDO
BRAND
REFRESH

PREMISE
When rebranding Mondo Möbel, the focus was on a modern, premium-oriented brand identity that combines elegance and craftsmanship. In addition to redesigning the visual identity, we developed a holistic digital strategy and supported the brand with campaigns, trade fair appearances, sub-brands and advertising materials. Our long-standing collaboration and creative art direction helped to position Mondo Möbel as a leading brand in the premium furniture sector and make its exclusivity tangible on all channels.
IN COLLABORATION WITH
CRU Brand Consultancy
CLIENT
Begros GmbH
Mondo Möbel
CONTRIBUTION
Brand Identity Refresh
Digital Strategy
Web Design
User Testing
Art Direction
Collateral






SEE OTHER PROJECTS
2023 — MANAGEMENT PARTNER GMBH
2024 — SCIENCE & STARTUPS