
BONJOUR!
I am a Berlin-based brand designer with a strong focus on art direction, web design, and typography. With several years of experience at CRU Brand Consultancy, I specialize in crafting distinctive, meaningful brands that engage and resonate with audiences. My work spans a variety of industries, including AI and tech startups, as well as established brands in the lifestyle sector. This diverse experience allows me to closely collaborate with clients and develop tailored solutions that meet their unique needs.
Collaboration is at the core of my approach. Throughout my career, I’ve had the privilege of working with talented teams to build compelling, purpose-driven brands. I strive to continuously explore innovative ways to interpret and express each brand’s identity, always with a focus on creating user-centric experiences that excel in both problem-solving and design.
Outside of my professional work, I enjoy reading, performing with
a jazz band, and experimenting with complex cake recipes.
© ANNABELL SIEVERT PHOTOGRAPHY
SERVICES
Brand & Identity Design
Brand Positioning & Messaging
Creative Concept Development
Tone-of-Voice Guidelines
Art Direction
Brand Strategy
User Centered Web Design
No-Code Web Building
Prototyping
Usability Testing
OOH Campaign Design
Creative Asset Direction
Packaging Design
Visual Content Creation
Creative Campaign Rollout
Prompting
Client Workshops & Facilitation
EXPERIENCE
08/25 – CURRENTLY
Freelance Art Director
& Brand Designer
04/25 – 08/25
Art Director
– Arndt Benedikt
09/20 – 12/24
Brand Designer
– CRU Brand Consultancy
03/20 – 09/20
UI/UX Design Intern – Fuenfwerken GmbH
01/18–03/18
Photography & Art Direction Intern – Roy von Elbberg
EDUCATION
Hochschule für Gestaltung Schwäbisch Gmünd
– B.A. Communication Design
LANGUAGE
German
English
Spanish (Foundations)
TOOLS
Adobe Suite
Figma
Notion + Figma Plugins
Figjam
Miro
CapCut / Premiere Pro
Basic HTML/CSS
Relume Library
Midjourney
Webflow
MS Office
Pitch / Keynote
Cinema 4D (Basics)

© ANNABELL SIEVERT PHOTOGRAPHY
BONJOUR!
I am a Berlin-based brand designer with a strong focus on art direction, web design, and typography. With several years of experience at CRU Brand Consultancy, I specialize in crafting distinctive, meaningful brands that engage and resonate with audiences. My work spans a variety of industries, including AI and tech startups, as well as established brands in the lifestyle sector. This diverse experience allows me to closely collaborate with clients and develop tailored solutions that meet their unique needs.
Collaboration is at the core of my approach. Throughout my career, I’ve had the privilege of working with talented teams to build compelling, purpose-driven brands. I strive to continuously explore innovative ways to interpret and express each brand’s identity, always with a focus on creating user-centric experiences that excel in both problem-solving and design.
Outside of my professional work, I enjoy reading, performing with
a jazz band, and experimenting with complex cake recipes.
SERVICES
Brand & Identity Design
Art Direction
Brand Strategy
User Centered Web Design
Prototyping
Usability Testing
OOH Campaign Design
Visual Content Creation
Prompting
EXPERIENCE
09/20 – 12/24
Brand Designer
– CRU Brand Consultancy
03/20 – 09/20
UI/UX Design Intern – Fuenfwerken GmbH
01/18–03/18
Photography & Art Direction Intern – Roy von Elbberg
EDUCATION
Hochschule für Gestaltung Schwäbisch Gmünd
– B.A. Communication Design
LANGUAGE
German
English
Spanish (Foundations)
TOOLS
Adobe Suite
Figma
Basic HTML/CSS
Relume Library
Midjourney (Basics)
Webflow (Basics)
MS Office
Pitch / Keynote